Add up to five competitors to track. See their Average Position history, as well as their daily number of Position Changes. When clicking on a keyword on the Overview page, you will also be able to see the positions for all your competitors.
Go to the Google Competitors page. Find it by clicking on Competitors in the sidebar and then on Google Competitors.
To add a competitor manually, click. A window will appear letting you enter the URL of the website you want to track. Click to add competitor.
To edit the URL or delete a competitor, hover over it and click the pen symbol to the right. Insert a new URL and clickto save changes, or to remove the competitor completely.
Next up (8/9): Connecting to Search Console